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The New Psychology of Selling
In the heartwarming film Good Will Hunting, Robin Williams portrays the role of a marvelous psychologist who agrees to take on a troubled young man played by Matt Damon. Their connection is adversarial at first. With great skill and compassion the psychotherapist reaches through the pain and wins the love and appreciation of the troubled youth. Their connection is palpable.
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Selling from the Heart
The main reason people buy from you is because they like you. No matter how effective or unique your product or service, the buying decision comes down to how people feel about themselves when they are with you. The mind can solve problems. But it is your warm, kind heart that activates the law of attraction.
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